Matt Saunders
mindset money freelancing

How to Adopt a Growth Mindset as a Freelancer

To grow you must change the way you see spending money

When I started freelancing I saw everything as a cost. A cost was a negative; it had no positive. It should be avoided.

This meant that I didn't invest in software that would save time, or networking opportunities that would build connections.

I just avoided all that and struggled on. I saved money, in the short term, but my income never grew. This was a direct result of my reluctance to spend money.

Watch a related video

Trust your future-self

There is a saying that goes "you need to spend money to make money". This is true. It means plucking up the courage to spend money right now - often money that you can't really spare - in order to bring a greater return later on.

It can feel risky, but unlike gambling, there is a high probability that if you spend money on the right things it will pay dividends in the near-future. Enrol on that course, buy those books, rent that office space, hire that freelancer to help you deliver that project.

This might sound like fairly obvious advice, but there is a much deeper and more problematic impact that comes from having a cost-mindset. One that, over time, will basically destroy your freelance career.

If you don't invest in anything, why should people invest in you?

The really damaging impact of seeing everything as a cost is that, ultimately, you see your own skills as a cost to others. Read that again.

You enter a conversation with a client about a new brand identity, a piece of copywriting or a new website, and all the while your own brain is telling you "I'm a cost, I'm a cost". Costs are meant to be cut, investments are supposed to grow.

Costs are meant to be cut, investments are supposed to grow.

Position yourself as an investment, always.

Need help? I coach freelancers like you to help move your mindset away from a negative, cost-oriented one to a more productive and profitable growth-oriented mindset.