Ideas and advice to help you grow your solo business with confidence and clarity
Ask These 5 Questions to Identify Your Ideal Client
Want to be more intentional and strategic in your business? It starts by identifying your ideal client.
Follow the Feeling
Do you tend to err on the side of caution? Do you deny yourself amazing opportunities because fear holds you back? If so, here I share the basis of a script you can use to get yourself out of this self-defeating rut and build a richer, more positive life for yourself.
The Secret to Getting What You Want
You already know what you want. But like most people, you're probably denying yourself access to it. Here's a two-step process to get out of your own way.
5 Ways to Generate Inbound Leads on Social Media
Simply saying "I'm available" is not enough to reliably generate leads on platforms like LinkedIn or Instagram. Integrate these 5 tips and start getting people knocking down your door!
How to Consistently Sell Your Power Hours
Do you want to sell power hours through your website, but nobody ever books with you? Here's how to fix that.
7 Reasons to Use a Lead Magnet Quiz
Struggling to generate leads with a traditional lead magnet? See how an interactive quiz could turn things around for your business.
How to Do Cold Outreach On LinkedIn
See real life examples of how to book calls and make sales on LinkedIn, right from your inbox.
I Couldn't Sleep
LinkedIn got you up all hours sending connections requests? Automate the process so you can relax and get some peaceful sleep.
Should You Put Prices on Your Website?
Cut through the noise about website pricing visibility - this deep dive article will help you figure out the right approach for your business.
7 of the Best Personal Development Books for Freelancers
Pull yourself into the top 1% of freelancers by doing the deep work that most will not. Here are my favourite self-help books for freelancers, complete with three important insights for each.
What Is a Buyer Persona + Build One in 3 Steps
Almost everyone gets this wrong, but when done correctly, buyer personas can be an immensely powerful marketing tool for your business.
Never Run Out of Clients Again (Seriously)
In this week's newsletter I share 5 principles to avoid the feast or famine cycle that takes down so many freelancers.
Easily Generate Leads with a Marketing Scorecard Quiz
Learn how I generated 260+ leads in six months with a simple marketing scorecard, and follow the 5 steps here to repeat my success.
What Is the Feast or Famine Cycle and How Do You Break It?
Integrate these 5 powerful principles to escape the famine and never go hungry again.
What Is Coaching and What Does a Coach Do?
Unsure if a coach will help you achieve your goals? In this deep-dive article we'll explore coaching in all its forms so you make the best decision for you.
How to Use Automation to Grow Your LinkedIn Network Quickly
Leverage automation tools to add new connections and generate leads on LinkedIn (without the spam).